Featured in
OUR DISTRIBUTION PACKAGES
Publishing packages
Why choose Influize?
A targeted approach to public relations...
We approach international PR like a performance marketer, not a press release factory. This isn’t about vanity headlines. It’s about narrative, credibility, and distribution that drive ROI. You get global visibility with the same accountability, targeting, and clarity you'd expect from your paid media channels.
...that facilitates tangible and predictable results.
Raising your next round? Expanding internationally? Cleaning up a mess? Improving your backlink profile? PR without a purpose is just noise. So we don't do generic. We design every campaign around your actual business goals and tailor the messaging and targeting to exactly what you need to achieve. And with access to global publishers, outlets, and journalists even multinational campaigns feel local when they hit the ground.
Schedule a call with our Director today!
This is how we help you WIN:
Benefits of press release distribution
We target all types of publications
Your story'll get published on high-authority websites across news, tech, finance, lifestyle, and niche verticals (whatever makes sense for your campaign). These kinds of placements boost your visibility, build SEO credibility (even if the original links are nofollow), and create assets you can share in sales decks, social posts, and investor conversations. In addition to reach, you're building reputation.
Yes, print still matters. Especially in markets like Europe, LATAM, and Asia. We work with newspapers, business mags, and trade journals to secure coverage that adds weight and legitimacy to your brand. Titles like the New York Times, USA Today, and Wall Street Journal can help you reach a wider audience and build trust with potential customers. Plus, print coverage entails physical copies, meaning a longer shelf life for your story.
We don’t just send your release to anyone. We tell you which reporters actually open and act on similar stories. And our team matches your story to reporters based on what they’ve actually written, not just what their bio says. Think of it like "journalist SE" — we reverse-engineer interest signals from previous global placements. That's how we cut through the filteres and land interviews, feature stories, and bylines at prime outlets.
We write for readers, not robots. Of course, the initial goal is placement, but that's nothing if the ones reading it aren't the ones who care. Whether you're targeting tech buyers, CFOs, or Gen Z consumers, your story will cut through noise and resonate with them, because we took the time to find where they hang out.
Broadcast still drives major credibility. And it's evolved past cable TV and car radio stations to include streaming platforms like YouTube and Spotify. We help you land interviews, segments, and expert commentary opportunities on local and international stations. Whether it’s a 60-second feature or a full-length interview, these are your chances to solidify your authority and reach audiences beyond digital.
Don’t underestimate niche influence. We partner with respected bloggers across tech, fashion, wellness, B2B, and dozens of other verticals to get your story told in ways mainstream media often won’t. Since they're more targeted and have more dedicated followings, these kinds of placements often drive more qualified traffic and trust than the big-name headlines.
Niches we specialize in
Narrative-driven PR for B2C.
Consumers buy stories, not products. That’s why we build PR campaigns that create emotional connection, category authority, and social proof at scale. If you're launching a wellness brand, scaling an ecommerce startup, or building buzz in food, beauty, or travel, we use hooks, founder stories, giveaways, influencer tie-ins, and viral timing to drive attention and conversions.
Trust-building media relations for B2B.
Whether it's a SaaS, FinTech, or enterprise service, B2B buyers are risk-averse, analytical, and loyalty-driven. Sales cycles are longer, and purchases involve a team of decision-makers. That's why we position your B2B brand as the credible, trusted expert in its category. We secure trade publication features, place thought leadership pieces, land podcast interviews, and turn your execs into quoted authorities.
Schedule a call with our Director today!
Who we work with
Why choose us
Digital Director - NatruSmile
CEO - Car.co.uk
Related case studies
Meet with an expert in PR distribution
When it comes to PR, there are all sorts of different markets, different rules, and more strategies than you might expect. At the international level, things get even more complicated. That’s exactly what this call is for. Whether you need full-service management or you’re just getting started, we’ll meet you where you’re at and map out your best next steps.
One step closer to your international PR strategy.
International PR only works when it fits your funnel. Targeting enterprise buyers in Germany? Consumer press in Brazil? Trying to secure U.S. funding? We individualize every campaign based on the audience, offer, and objectives we're going after, and you're no different.
By the end of the call, you’ll have a clear direction. Even if you don’t move forward with us, you’ll leave knowing exactly what your smartest PR play is, how it supports your larger marketing mix, and what to avoid as you expand your reach globally.
Our campaigns featured in the press
FREQUENTLY ASKED QUESTIONS
How does your PR distribution service work?
We start by learning your goals (normally that's reach, credibility, SEO, and/or investor trust). Then we craft or refine your press release, tailor your narrative for target regions, and distribute it through a mix of global newswires, direct journalist outreach, and regional partnerships. We track performance, report results, and help you leverage the coverage post-launch.
Which media outlets will publish my press release?
It depends on your industry, region, and goals. We distribute through a combination of global newswires, direct journalist pitching, and regional media relationships. That can include outlets like Yahoo Finance, Business Insider, MarketWatch, and Google News, plus niche publications, trade journals, and local press in your target markets.
Can you guarantee media placements?
We guarantee distribution, but we cannot guarantee media placements. Here’s why: real journalists don’t take pay-for-play stories. If an agency promises guaranteed coverage in major outlets, it’s usually paid syndication or sponsored content (which isn’t bad, but it’s not earned media).
Our goal is to earn you legitimate coverage by crafting newsworthy angles and pitching directly to the right editors. While we always match your story to the outlets most likely to cover it meaningfully (and have a strong track record of securing top-tier coverage for our clients), the decision to cover your story ultimately lies with each individual journalist or publication.
How long does it take for my press release to be distributed?
Once your press release is finalized, distribution can happen within 24–48 hours.
Syndicated placements (like Yahoo, Google News, and regional wires) typically go live the same day. Earned media — through direct journalist pitching — takes longer and depends on the news cycle, editor interest, and follow-ups.
Regardless, we’ll give you a clear timeline for both from day one.
Do you write press releases, or do I need to provide one?
We write them for you. And honestly, it’s better that way.
Press releases are more nuanced than most people realize. You need the right headline structure, lead paragraph, boilerplate, quote formatting, SEO elements, and regional compliance (especially for financial or regulated industries).
We handle all of that to make sure your release gets published and taken seriously by the media.
What is the word limit for press releases?
We recommend keeping press releases between 300–500 words. That’s the sweet spot for most newswires and media outlets. Too short, and it lacks context. Too long, and editors won’t read it.
500 words goes by fast, though, so we make every word count by focusing on clarity, structure, and news value to maximize both distribution reach and the chance of getting picked up by journalists.
Can I include images, videos, or links in my press release?
Yes — you can include supporting media like images, videos, logos, and links, but they need to be placed strategically. Most wires allow one featured image and a limited number of hyperlinks. Videos are often included as hosted links (e.g. YouTube).
For instance, if your release is in regards to a product launch, images of the product in action are attention-grabbing and give readers a visual representation of what you're promoting.
We’ll guide you on what to include and where, so your release is still in the best possible format.
Will I receive a report after the distribution?
Absolutely. We'll send you a detailed report showing where your release was published, how many outlets picked it up, and key performance metrics like impressions, backlinks, and referral traffic (where available).
How do you choose which media outlets to target?
We match your press release to outlets based on your industry, geography, and goals. For earned media, we analyze journalist coverage patterns and pitch to those with proven interest in your topic. For syndicated distribution, we select channels with the best reach for your audience and region.
Let's say you’re launching a fintech product in Latin America. We won’t just blast it to generic tech sites. We’ll pitch regional editors who’ve covered digital banking in the last 90 days, target niche finance publications in Spanish, and prioritize outlets like BNamericas or El Economista that speak directly to your market.
Do you offer local, national, and international distribution?
Yes, yes, and yes. Whether you want to target regional press in one city or go global across multiple continents, we can tailor the distribution to fit. We’ve helped hundreds of clients break news in single markets, cross-border campaigns, and multi-language international launches.
What metrics can I track after distribution?
Post-distribution, you'll get visibility into total pickup (number of sites/outlets), headline impressions, referral traffic, backlinks earned, and geographic distribution. For earned media, we also track journalist engagement and responses. And if your goal is SEO or credibility, we’ll highlight how those placements support it.
Can I review the press release before it gets sent out?
Always. Nothing goes live without your approval. You’ll get a polished draft to review, edit, and sign off on, and we’re happy to collaborate on revisions to make sure it aligns with your voice, messaging, and goals.
Will my press release appear on Google News?
Maybe — but not always. Almost all of the outlets we distribute to are indexed by Google News, so there's a strong chance it’ll show up there. But Google’s algorithm decides what gets featured in search or News tabs, not us or the publications. We’ll optimize your release to give it the best shot.
Do you offer press release syndication?
Yes. We can syndicate your press release across a network of trusted media outlets, news sites, and industry platforms. Syndication is best for wide visibility, including potential placement on sites like Yahoo Finance, MarketWatch, and Google-News–indexed publications. It’s an efficient way to get broad reach fast, especially when you pair it with targeted pitching.
Do you offer bulk pricing for multiple press releases?
Absolutely. If you're planning multiple releases (e.g., for a product launch, then funding rounds, and a few ongoing campaigns), we offer discounted packages. Bulk pricing helps you save and ensures consistency across every announcement. Just let us know your release calendar and we'll structure a custom plan.
What is the turnaround time for press release writing?
Our typical turnaround for press release writing is 2–3 business days. If you're on a tight deadline, we offer expedited service within 24 hours. Within that timeframe, we’ll make sure your messaging is sharp, media-ready, and aligned with your brand before anything gets sent out.
What is press release distribution?
Press release distribution is the process of sending your news to journalists, media outlets, and online platforms. It’s how you get your story in front of the public, build credibility, and attract attention. A strong distribution strategy includes both broad syndication and targeted pitching for maximum impact.