WORLD-CLASS
EMAIL MARKETING
AGENCY

You can provide content if you prefer, but most clients let us handle everything. Strategy, copywriting, subject lines, layout, CTAs — it’s what we do best. Every piece is tailored to your brand voice and your audience, so nothing feels templated or off-brand.

Absolutely. We use lead magnets, opt-in forms, on-site capture tools, landing pages, and paid traffic strategies to grow lists with real, high-intent subscribers. As a full-service marketing agency, we can also handle the other aspects of your funnel, like web and social, which are the starting points of subscriber list growth.

We work with Klaviyo, HubSpot, ActiveCampaign, Drip, Mailchimp, Iterable, and several others. Most modern ESPs are fair game. If you’ve already got a system in place, we’ll build on it. If not, we’ll help you choose the best platform based on your business model and goals.

Yes, and they’re one of the most valuable parts of the system. We build behavior-based sequences like welcome flows, cart recovery, post-purchase upsells, re-engagement campaigns, and more. Each one is timed, personalized, and optimized to move users from click to conversion automatically.

Definitely. Every template is mobile-friendly and aligned with your brand. We design the layout, typography, color systems, and interactive elements to match your look and feel while maximizing clarity, readability, and click-through rates. And, of course, nothing goes live without approval from you and your internal team.

We focus on performance metrics that actually matter: open rates, click-through rates, conversion rates, revenue per send, and ROI. For automated flows, we also track time-to-convert and lifetime value.

Every campaign or flow gets real-time reporting (which you'll get to see as well). That way, we always know exactly what's performing well.

A/B testing is a fundamental part of every campaign and flow we build. We test subject lines, preview text, body copy, CTAs, send times, and layout variations. Every test is tied to a clear hypothesis and tracked for statistical significance, so decisions are based on data rather than guesses.

Absolutely. Segments are built around behavior, lifecycle stage, purchase history, location, and engagement levels. We can also implement predictive models like RFM (recency, frequency, monetary value) to personalize sends even further. Better segmentation means better results — and less list fatigue.

Clean data = smarter targeting = more revenue. That's why we connect your ESP with tools like HubSpot, Salesforce, Zoho, and dozens of others. Integration facilitates contact syncing, lead scoring, and behavioral data storage and transfer. It makes email part of your broader growth stack instead of a siloed channel.

Yes, copy is one of our core strengths at Influize. For emails, we structure for readability and write for direct response. We cater to both B2B and B2C clients, on just about every kind of email you can imagine: promotional emails, newsletters, automated sequences, and even visual heavy campaigns (like those you see in DTC retail and ecom).

Definitely. Every campaign and flow includes reports on open rates, clicks, conversions, revenue per send, unsubscribes, and more. We also break down performance by segment, email type, and device, so you get a full picture of what’s working and where to optimize.

It depends on your industry and list health, but most clients see open rates between 20–40% once proper segmentation, deliverability, and content strategy are in place. For warm, engaged lists with automation flows, rates can go even higher, especially when you have personalized, behavior-based messaging.

We optimize deliverability at every level: authenticated domains (SPF, DKIM, DMARC), clean HTML structure, minimal spam-triggering language, proper IP warming, and regular list cleaning. We also test emails across spam filters before launch and monitor sender reputation to keep you out of the junk folder.

Yes. This is particularly common in B2B SaaS, where cold outreach is a proven pipeline builder. We handle everything: list sourcing, personalization at scale, messaging strategy, reply handling, and deliverability protection. Campaigns are tailored to trigger interest, start conversations, book calls, and convert cold prospects into real opportunities.

Influize's picing varies based on your goals, list size, funnel complexity, and scope. We don’t do cookie-cutter packages, which is why our initial discovery call is so important. After that, you’ll get a tailored proposal with clear deliverables and transparent pricing based on what you actually need.

Email marketing is the practice of sending messages to a list of contacts to build relationships, drive conversions, and increase customer lifetime value. It includes both automated flows (like welcome sequences and cart recovery) and manual campaigns (like product launches or newsletters), all right inside your readers' inboxes.

Email marketing starts with building a list, which you do using lead forms, opt-ins, and purchases. Once someone joins, their behavior triggers automated emails designed to move them through the funnel. For example, viewing a product can trigger a browse abandonment email, while purchasing might activate a post-purchase upsell sequence.

Not at all, but it's definitely changed. Gone are the days of mass-blast emails. Today, email marketing is a lot smarter, more personalized, and more effective than ever.

With the right tech stack, segmentation, and messaging, it's still one of the top channels for generating consistent, high-ROI revenue across just about every industry. And as long as people check their email constantly throughout the day, it will be.

Yes, and it’s often the most profitable channel in a company’s marketing mix. Email allows for 1:1 communication, at scale, with complete control over timing, content, and audience. When you pair that with automation and personalization, it drives conversions, retains customers, and builds long-term value as well as or better than than most paid and organic channels.